Essential Pet Accessories For Home – Meet UTSÅDD: a new collection designed to shed light on the lives of cats, dogs and pet lovers.
Launches UTSÅDD, a dynamic pet collection developed with input from veterinarians, pet product experts, and off-the-shelf cats and dogs to ensure the excellence of each product. The collection of 29 playful products is based on research into the daily lives, behaviors and preferences of cats and dogs in the home and focuses on four different activities: eating, sleeping, playing and hiding. With UTSÅDD, we aim to make life easier and brighter for pets by bringing you fun products that are easy to clean, withstand daily use and fit well into any home. UTSÅDD will be available in select markets from April 2024.
Essential Pet Accessories For Home
Cats and dogs are an important part of life in many people’s homes. More and more families are choosing to adopt four-legged and furry family members, and just like their human relatives, they need to meet. We set out to develop a collection of toys that takes into account the needs and desires of cats, dogs and their families, while also prioritizing safety. After traveling for two years and receiving accolades from the cat and dog world, UTSÅDD is ready to debut in pet-friendly homes around the world.
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“At the company, we believe that pets are family. Our goal is to develop a collection of products that our cats and dogs will love and that their parents will feel good and enjoy in their home,” says Julia Rosenberg, Product Designer at AB Sweden.
UTSÅDD is designed around the four most common activities of cats and dogs in the home: eating, sleeping, playing and sheltering. The collection is designed to make these activities fun and easy for both pets and people.
Animal welfare was taken into account and given priority at all stages of the development of UTSÅDD and in all possible ways.
“We have developed protocols and risk assessments based on our research, evaluation of previous pet collections, and feedback from our veterinary colleagues and pet product experts. Our protocols include chemical, mechanical and physical testing of all UTSÅDD products,” says Julia Rosenberg.
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In addition, all UTSÅDD products have a proprietary label designed to convey a clear and easy-to-use safety message. These messages say, for example, that the owner should always be present when the pet uses the product, or that the product should be thrown away if it is damaged. “We encourage customers to read and know the safety labels on UTSÅDD products,” concluded Julia Rosenberg.
The UTSÅDD collection will be available in select markets from April 2024. Contact your local customer to confirm availability.
Offers well-designed, functional and affordable high-quality home accessories made with people and the environment in mind. There are several companies with different owners operating under the same brand, and they all have the same goal: to make everyday life better for more people. was founded in Sweden in 1943.
Retail companies operate through a franchising system with franchisees who are licensed to market and sell their products in a specific geographic area. Inter Systems BV is the concept owner and global franchisor, which also appoints various companies to develop products, supply products and offer communication solutions. Currently, 12 different business groups have the right to own and operate the sales channel under a franchising agreement with Inter Systems B.V.
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The Inter group includes Inter Systems B.V., owned by Swedish AB, Supply AG and related companies Industry AB. Inter Holding B.V. is the holding company of Inter Group.
If you would like to learn more about the brand: our people and long-term program, our culture and values, our expansion and franchising system and/or range: our product design and development process, including food offerings, and questions about how we source them and distribute, contact us here:
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